Apple has been awarded $120 million compensation in the latest episode of the long running drama from the court room. Although a huge sum by most measures this is loose change compared to the $2.2 billion it had sought, meaning Apple had only been awarded 5% of what it had asked. It has been suggested that the damages awarded would barely cover the costs of bringing the case the court in the first place. Read more

Since being given the unanimous go-ahead in October last year Apple’s construction team have made great progress in clearing the site to be ready for construction.

Today Ron Cervi, a flying traffic and news reporter for KCBS, released a picture on his Twitter page of the campus site which was taken from the air. The picture shows an almost blank canvas read to take the giant circular structure, which isn’t too far from Apple’s existing campus (‘Campus 1’). Read more

Apple have announced via their support website that they will be offering to fix (at no charge) some faulty iPhone 5 handsets that have a malfunctioning on/off button.

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The rivalry between Apple and Google is nothing new. They clash heads over many different aspects of their businesses but essentially it is to do with protecting and expanding their market share of mobile devices (read: Apple’s iOS and Google’s Android OS). So, any way they can attack each other over who owns what piece of software is fair game. Read more

apple 2014 Q2 profitsIt’s been announced by Apple today that their profits have risen to $10.2 billion in the first quarter of 2014. The rise has been attributed to selling nearly 44 million iphones during this period, generating a turnover of over $45 billion. These figures smash the industry predictions of it’s profits and of the number of units sold which was forecast to be 38 million iphones, in what is traditionally a slower period of sales after the Christmas period. Read more

Apple released their earnings for Q1 2014 and they were disappointing to analysts. The main let down was the sales of iPhones with the iPhone 5s leading the pack. Read more

Robin Williams lends his voice to the new iPad Air commercial which is showing the power of the new Air in all its creativity. The iPad is shown in all sorts of situations from cathedrals to Japanese plays to waterfalls.

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It was on a stage in San Francisco 7 years ago today that the iPhone was announced. That day the world changed and would never be the same for the smart phone marketplace.

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Apple has released their new holiday commercial. This isn’t really like the other Apple commercials, it has a really personal feel to it and it manages to not be blatantly obvious about what the product is or how it’s even being marketed. Read more